The 62nd Frankfurt Book Fair, called the “Olympics of Book Industry”, opened on October 6. 7,533 publishers and exhibitors from 111 countries and regions all over the world will display books, discuss about copyrights transaction and cooperation of publishing in 5 days. Digital publishing is the highlight of the book fair. Over 1,700 exhibitors release their electronic publishing products, e-books, e-readers, online database and software which shine with traditional paper books.

As a leader in the ebook reader market, Hanvon ebook reader also plays an active role in the event. On this fair, Hanvon recommends different readers including N618 and W800 to meet the users’ needs at different levels. On the first day of the fair, the Hanvon Booth attracted the attention of a big audience and many media. Xinhua News Agency, Office of China National Radio in Germany, local media of Germany and TV show gave a complete report on Hanvon ebook reader. Among them, the TV SHOW program grasped with admiration at the products, and made a special video interview in the Hanvon Booth.

Big channel distributors from Germany, Turkey and Korea showed great interests and attention to the Hanvon ebook readers. They also had deep discussion with the sales personnel and expressed their intention of cooperation. Besides distributors and agents, end consumers are also the main force of the audience. Many customers said they wanted to buy Hanvon ebook readers on the site after they experienced the products.